Email marketing is a marketing strategy that every business needs to engage in, to improve their marketing effort. It is powerful yet tedious and time-consuming when performed without software.
Imagine trying to send 100 emails to 2000 contacts without using the right software.
It is exhausting.
Email marketing platforms enable you to create, send and track your activities. They help to make your work easier and faster, and can also be used to increase your audience and allows you to combine your marketing channels.
These tools are available for all businesses and a good number of them have free features. In this post, We’ll be showing you some of the best email marketing platforms you can start using today to improve your marketing results.
Table of contents
The Best Email Marketing Platforms You Should Try out
1. Mailchimp
This is the most popular email marketing platform that has strong user-friendly features with distinctive branding. Its free option allows you to send up to 10,000 emails to 2,000 contacts each month.
It has a large selection of well-designed templates and you can also have access to forms that interact seamlessly with your website and landing pages.
Mailchimp also enables you to track your conversions, engagement, and your email domain performance.
2. Sendinblue
This is another great platform for email marketing that allows you to have an unlimited number of subscribers and also send up to 9,000 emails every month on their free plan, though it has a daily limit of 300 emails.
It is more advanced than most other platforms and can create and test different campaign workflows.
It is a good alternative to explore if your email marketing is less about newsletters and more about sending trigger-driven campaigns such as welcome emails.
3. Zoho
In the world of sales and marketing, Zoho is a huge thing. It is well designed and easy to use. The editor works fast and it has other essential features such as polls, videos, and columns.
Zoho Campaigns is where the email marketing magic happens, and it’s certainly worth checking out if you’re on a budget.
It allows you to add users and create an account from the control panel once you have verified your domain.
4. MaliteLife
This is an email marketing platform that focuses on providing basic email marketing services and it is user-friendly. It is a simple-to-use mailing tool with some unexpectedly valuable capabilities.
Its free plan offers you access to most of its features and allows you to set up campaigns easily. With MaliteLife, you can send 12,000 emails each month and it is very suitable for small firms on a tight budget.
5. Sender
This is one of the easiest email marketing platforms to use thanks to its simple layout and pleasant user experience. Its free plan also includes a large number of features, such as 2,500 subscribers and up to 15,000 emails every month.
Automations, transactional emails, push notifications, and forms are among the features available.
On this platform, you can send abandoned emails and also take action like shifting subscribers to various lists.
6. Omnisend
This is an eCommerce-focused email marketing service that offers services such as automated processes, the ability to automatically add your store’s goods to your newsletters, and fun email add-ons like scratch cards and gift boxes.
Furthermore, all of these capabilities, as well as website tracking, 24/7 support, extensive reporting, and landing pages, are included in the free plan.
7. GetResponse
Its free plan was just recently added to its various plans. Its editor is flexible and easy to use and it has over 500 templates. Getresponse also allows you to use its SEO tools when you connect your domain name.
Although you can only store 500 contacts in your account you can also get to enjoy some unique niche features, such as unlimited emails and a website builder with 5GB bandwidth.
8. Sendpulse
For businesses who want to do more than just email marketing, SendPulse offers a multichannel platform although it is not for everyone. Its functions include Web push alerts, SMS, Viber, and transactional emails through SMTP.
With a monthly allowance of 15,000 emails and a maximum of 500 subscribers, SendPulse’s free plan is one of the most generous in terms of sending limits.it grants you access to some essential autoresponder, A/B testing, CRM functionality, and a website builder.
9. EmailOctopus
This is a very unique breed. it provides you with a generous 2500 subscribers for free, as well as a monthly sending limit of 10,000 emails.
It is a reliable service though it doesn’t have a whole load of features.
10. Hubspot
This allows you to collect contacts through forms and manage them in its CRM. with HubSpot, you can send 2,000 emails every month for free.
It has a drag-and-drop editor that alerts you to anything you could have overlooked.
Unfortunately, they do not provide any unique email templates; instead, you are limited to one standard newsletter or promotion template to alter. It’s also not able to unload your own or use HTML to write it.
You’ll need to upgrade to their Sales or Marketing Hub to have access to templates, automation, and landing pages.
11. CleverReach
This platform includes features such as marketing automation, forms, and reporting.
Its lite plan offers you access to most of its tools and allows you to send up to 1,000 emails each month to up to 250 subscribers for free.
Its editor is simple to use and it has an easy-to-use campaign planner. It also grants you access to a powerful CRM and advertisements.
Conclusion
These are some of the free marketing platforms that can help you can utilize to maximize your brand’s email marketing campaign.
Though they are free, you also realize that they have their various limitations which is why most of them have their premium plans that are paid versions.
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